Adverts appeared across North Somerset and Somerset on buses, radio and on all digital platforms with social media featuring some typical 'banter' or 'locker room' style chat and shows how this type of talk can make our streets less safe whilst emphasising the effect it has on women and girls.
A new campaign microsite has also been launched which features more information about the campaign and details on where to get support.
We have worked with Function28 to launch a communications campaign to raise awareness of Violence Against Women and Girls across North Somerset and Somerset.
The hard-hitting campaign is aimed at changing perpetrator behaviour and to start a conversation in society that challenges misogynistic attitudes and discourages inappropriate behaviour towards women and girls.
A range of materials and resources are available to download for partners to use within their own internal organisation or local community.